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Senker, Cath2015
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'Big Brands' offers you the chance to delve deep into the amazing stories behind the world's most iconic businesses - how they began, their successes and failures, and their impact on the global market. The series examines the human aspect of each brand - its consumers, brand developers, designers and others who work on it.
Main title:
Author:
Senker, Cath, author
Imprint:
London : Wayland, 2015.
Collation:
31 pages : illustrations (colour) ; 28 cm.
Series title:
Notes:
Includes index.
ISBN:
9780750292641 (hbk)
Dewey class:
338.7621381338.7338.76
Local class:
338.7J338.7
Language:
English
Subject:
BRN:
710355