How to franchise your business : grow your business by creating and managing a franchised network
Duckett, Brian2011
Books, Manuscripts
This is a practical and inspiring guide for SME owners and managers looking to expand their business on a national or international level through franchising. The authors offer the nuts and bolts of how to plan and execute a franchising plan.
Main title:
How to franchise your business : grow your business by creating and managing a franchised network / Brian Duckett and Paul Monaghan.
Edition:
Rev. and updated 2nd ed.
Imprint:
Oxford : How To Books, 2011.
Collation:
xii, 284 p. ; 24 cm.
Notes:
Previous ed.: published as How to turn your business into the next global brand. 2007.Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781845284763 (pbk)1845284763 (pbk)
Dewey class:
658.8'708658.8708
Local class:
658.87
Language:
English
Added title:
BRN:
465523