Reality check : how immersive technologies can transform your business
Dalton, Jeremy2021
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Discover the next big competitive advantage in business and learn how augmented and virtual reality can put your business ahead. Augmented reality (AR) and virtual reality (VR) are part of a new wave of immersive technologies that offer huge opportunities for businesses, across industries and regardless of their size. The up and coming voice of AR and VR for businesses, Jeremy Dalton, uses exclusive case studies from organizations like Lloyds Banking Group, Honeywell and IKEA to showcase the practical uses of immersive technologies.
Main title:
Author:
Dalton, Jeremy, author
Imprint:
London : KoganPage, 2021.
Collation:
ix, 238 pages : illustrations (black and white) ; 24 cm
Notes:
Includes bibliographical references and index.
Audience:
Specialized.
ISBN:
9781789666335 (pbk)
Dewey class:
658.812028568
LC class:
HF5415.5
Local class:
658.812
Language:
English
Subject:
BRN:
2763383